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Category Archives: editing

How to Write E2E Engineer-to-Engineer

Posted on July 11, 2018 by Lynn Walford

When I attend CES  in Las Vegas, where the latest technology is on display, I talk a different language, I call it E2E (Engineer-to-Engineer). At every industry event there are technical words and abbreviations that are required to speak and write about the business. Continue reading →

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Posted in editing, feature writing, technical writing |

Why YouTube and Amazon Are Not Places to Go for Help–or Good Writing

Posted on October 31, 2017 by Lynn Walford

Bad writing on the Internet wastes people’s time and money. The massive mega-media universe of neophytes who attempt to demonstrate complex do-it-yourself tasks, sends people in directions that they shouldn’t be going if something was written correctly in the first place. Crowdsourcing of information by amateurs can make writers who understand that small details are essential, absolutely crazy. My latest Odyssey involving a dripping bathtub faucet illustrates the importance of interviewing true experts.There is nothing more powerful than someone who has done something many times and is an expert in the process. Continue reading →

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Posted in editing, feature writing, freelance, technical writing, writing |

Why Haiku Writing is Good for All Writers and Editors

Posted on June 18, 2017 by Lynn Walford

My writing was recently featured in a Haiku anthology. My poem contained exactly seven words. From the seven words, the author of the anthology wrote three pages about why it was such a good Haiku based on the writings of the classic Haiku poet, Issa.

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Posted in editing, writing |

How this freelance writer meets every deadline even impossible ones

Posted on January 1, 2017 by Lynn Walford

Freelance Writer Now has the word “now” in the title because many people don’t realize they need a writer until the last-minute and then they want one “NOW!” It takes a talent, planning, skill and professionalism to deliver great writing on time.  I am proud that I was asked to meet what I thought were impossible deadlines and create articles that withstand the test of time. Continue reading →

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Posted in editing, freelance, Los Angeles (LA), Professional Writer | Tags: How I do it. |

Why native advertising branded content will disrupt publishing and help writers

Posted on October 7, 2016 by Lynn Walford

remingtonsaversondeskA few weeks ago, I received an email from a major media publishing company, asking if I would write branded content native advertising. The first thing I did was  to look up a definition of branded content and native advertising online. There is mention of BuzzFeed starting this phenomena and then the major publishers such as the New York Times, The Washington Post and USA Today. In these cases the advertiser and the publication work together to create content about the advertiser.

I understand why this happened, I have been a publisher since 2007 and have over two decades of experience writing.  The trend has been for people to increasingly read content on devices in which you cannot see the advertisements and it is difficult to click on the ads. On top of that, there is a trend for search engines like Google to not even send searchers to content that has too much advertising on it. Ad blocking software can remove ads from the web reading audience completely. Continue reading →

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Posted in editing, freelance, Professional Writer, Uncategorized |

Why you should hire a writer with over 10,000 hours writing expirence

Posted on September 2, 2016 by Lynn Walford

chessgamekingMalcolm Gladwell noted that you need 10,000 hours to be a phenom or freakishly awesome. He wrote about elitee performers (violinists) who each totaled ten thousand hours of practice. I noticed that after my first 10,000 hours of writing, my writing improved exponentally. Hiring someone with that level of experience is the best way to get writing done. Continue reading →

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Posted in editing, freelance, Professional Writer |

Tech vs Automotive – Why you need a connected car writer

Posted on November 30, 2015 by Lynn Walford

supercutstill1 At the LA Auto Show, it became clear that the tech media industry is trying to infiltrate the automotive industry. They are trying to change the rules and it could be very costly to car-oriented websites and media. Let’s see why. CNET a website which started reviewing technology was at the show in full force. Starting off at the Connected Car Expo, CNET had a big media presence with live-streaming the car announcements like they live stream Apple announcements. Car-oriented websites and automakers should beware. Continue reading →

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Posted in Connected Car, editing, Los Angeles (LA), Professional Writer, technical writing | Tags: LA Auto Show |

How People are Hard-wired for Wireless Connections, Like Bluetooth

Posted on December 27, 2014 by Lynn Walford

bluetooth_logoAs technology advances does the trend change the people or do the people create the trends? How important is wireless connectivity for human beings? It seems that we are programmed to do less physical connections and more wireless connections and we are hard-wired to do so.

The case in point is the recent Bluetooth bungle and Apple’s iOS 8-8.2 (iPhone 4S/5/5C/5S/6/6+) that is causing problems with connections with in-car systems, since September. Continue reading →

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Posted in Connected Car, editing, Professional Writer, technical writing, writing | Tags: Bluetooth, iOS 8, iPhone 4, wireless connections |

Call for Votes for Tech CARS Awards

Posted on December 15, 2014 by Lynn Walford

TechCARSAwardssFreelance writers can write more than just articles. I was able to take an entire year of car technology and turn it into awards with live online voting. The writing embodied trends in the industry while the voting application required a few HTML CSS tweaks. So far, the news of the awards and the voting have increased web traffic by 20%. I’ll let you how it helps with web traffic and notoriety on Freelancewriternow.com  Electric Car Insider co-sponsored the awards and embed links for the voting are offered to the media. Continue reading →

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Posted in Connected Car, editing, Professional Writer, technical writing | Tags: Awards Writing. |

How to Write for Mobile/Smartphone/iPhone vs Tablets/iPad vs Desktop

Posted on November 25, 2013 by Lynn Walford

newsweekThe way writing is published and read changed greatly over the past twenty years. Some changes have been for the good and some changes are shameful.  In this article for Freelancewriternow.com, I’ll explain guidelines for writing for new formats.

The medium we use for reading and the purpose for content determines the style of writing. Continue reading →

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Posted in editing, technical writing, writing | Tags: Tablets and Desktops, Writing for Smartphones |


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